When they say that something is ‘new and improved’, how can it be improved if it’s new? What is it improving on?

[bodyforlife]

I just saw this on some glue I was using and thought that doesn't make sense.

 

[Doug]

Improved over the old formulation.

Previously you were using the old & lousy version.

 

[bodyforlife]

Improved over the old formulation.

Previously you were using the old & lousy version.

But then it wouldn't be new. Just an updated version of the "old".

 

[gamblingshark1]

How about when they say "better taste" on a newer dog food. Did a human eat the old and new dog food to compare?

 

[bodyforlife]

How about when they say "better taste" on a newer dog food. Did a human eat the old and new dog food to compare?

Good question.

Now that leads to another question. Do they have a talking dog? If so, they're wasting their money making dog food because that dog could mint you a fortune in a Vegas show. Or, are they able to read a dog's minds. Also a tool that could be exploited to make much more money than making dog food.

 

[Dave007inVegas]

Good question.

Now that leads to another question. Do they have a talking dog? If so, they're wasting their money making dog food because that dog could mint you a fortune in a Vegas show. Or, are they able to read a dog's minds. Also a tool that could be exploited to make much more money than making dog food.

My dog talks. But only my wife and I can understand her.

 

[bodyforlife]

My dog talks. But only my wife and I can understand her.

Yep, that was the case with my Golden Retriever (God Bless my old buddy).

 

[Doug]

How about when they say "better taste" on a newer dog food. Did a human eat the old and new dog food to compare?

Or homemade describing restaurant food, if restaurants still exist ?

 

[camy]

It's new because there is a new patent on it. It's improved because well you know...